Get to the Pointe — pointe shoes

What a week with Tik Tok, amirite?

Well luckily, your favorite ballet internet series is still here - and not going anywhere as far as we're concerned!

Such a fun mix of dance content to capture all the emotions: from fun mushroom choreography for kids, a cool Wicked ballet cameo, trendy silly soundbites, and of course, all the fun pointe shoe things!

And since we're keeping up with the times, a fun little summary from Gemini AI:

"This video is a reaction video by Josephine from The Pointe Shop to a TikTok video of a ballet performance. She is very impressed by the performance and finds it to be very cute and creative. She also talks about her own experiences with pointe shoes and how she is always looking for new and innovative ways to use them. She ends the video by thanking the creators of the TikTok video and encouraging her viewers to go out and find more creative ways to use pointe shoes."

Lastly, we're so excited that Mackenzie Davis (dancingwithmackenzie) stopped by our San Diego location - Dancer's Choice - for a fitting with our senior fitter, Gg. It's actually Mackenzie's second time stopping by to try shoes and Freed makers. We're so excited when our worlds collide! 

Josephine talks about the newest version of Nikolay’s 2007/Allure, DreamPointe! The DreamPointe, based on the 2007/Allure last is the newest version of this shoe that came out a long time ago! With a slightly tapered box made with natural materials, the DreamPointe features a shank made with synthetic materials that can make the pointe shoe last up to 3-4 times longer than a traditional shoe. In addition to the thermo-formable shank, the DreamPointe also is slightly more generous across the metatarsal than the 2007/Allure, and contains a slightly wider platform, making it an easier shoe to balance on. Adding on...

Josephine shares her true thoughts on the Bloch Heritage! The Heritage is one of Bloch’s most popular models of pointe shoes, featuring one of their most tapered boxes while still maintaining a medium sized platform that is stable and easy to balance on. The Heritage is made on a slightly curved last but is not quite as curved as other Bloch models, such as the European Balance. This pointe shoe has a full shank that is available in both a regular and strong strengths.  The Heritage has sizes ranging from a 2-9 and widths ranging from 0-4 X.  This pointe...

Happy Halloween, y'all! What is the fear that haunts the ballet internet? Why dead pointe shoes of course! In this special spooky edition of pointe shoe fitter reacts, Josephine is in for a wild ride of dead pointe shoes. That's it. Just watching dead pointe shoes. Will she survive or be haunted? Watch to find out!

A short and quick episode for the holiday - be sure to give screens a break and spend time with loved ones! Josephine is enjoying being a mother to our first Pointe Shop Baby, Dio! Is it me, or has the ballet internet somehow become more wholesome? We have our classics of course - the memes and pointe shoe hacks. And now we get some cool fusion stuff too like ballet shapes on a pole and FINALLY stepping into the future by normalizing men en pointe!  It's been a while since Josephine has been traumatized by the ballet internet. And...