Get to the Pointe — pointe shoe fitter

In this debut video of a new format, Josephine goes in depth about a fitting from an Instagram reel. Josephine discusses the case of a professional dancer who came to her unable to get over her pointe shoes. Many ballet schools are often connected to professional companies, and often prefer specific brands. Because of this, the dancer had only been in one brand her whole dance career.  This is actually a really common issue, but over time, many companies/schools have started to open up to other brands. The reality is that dancers can often fit in many different shoes across...

If you're a hardcore Pointe Shop fan, you'll know that any video with Josephine & Gg is going to be not only fun, but super educational. This video is such a pleasure to watch because Josephine and Gg bring out the ultimate pointe shoe nerds out of each other. Gg came to Josephine's first store (back then it was Dancer's Choice) for a fitting, and the rest is history. As she says in the video, "I walked in for shoes & left with a job!" Gg never went en pointe as a kid - but as an adult. This, with her...