I'm Josephine. I founded ThePointeShop in 2014.
After opening a dance retail store in Orange County, I noticed a lot of dancers are in need of better pointe shoe fittings. I mean, many of you drive over an hour to get fitted at one of our locations! And while we are totally flattered you are willing to travel that far, we want to make it easier for you. That's why I created The Pointe Shop, a mobile pointe shoe store that comes to you!
Let me tell you a little about myself. I'm a dancer just like you! I was classically trained in all styles of dance like ballet, pointe, jazz, hip hop and tap and performed and competed most of my life. I was trained to fit pointe shoes and have been fitting since I was 15-years-old along with my mom, Grace, who is one of the best fitters in Southern California (coolest mom ever).
I have taught at ballet studios and choreographed for musical theatre academies in shows such as Grease and High School Musical. I am also on the board of the Laguna Dance Festival and I regularly attend dance shows and ballets in Southern California.
I am passionate about helping dancers find their perfect fit to reach the highest level in dance. I believe every dancer going en pointe should be professionally fitted in order to hone their craft safely and effectively.
Hey, I've been there, and I'm here for you. Once you shop at The Pointe Shop, I will be behind you throughout your dancing career. Let's build your dream together.
Au revoir xoxo